Over the past two weeks, Hertrich once again stood as a prominent sponsor of the exhilarating 104th annual Delaware State Fair. Since 2018, we've proudly occupied our very own dedicated space, the renowned Hertrich Plaza, situated just across from the M&T Bank Grandstand and home to the lively free music patio. Each year, the fair presents a fresh array of attractions, promising a memorable experience for families and individuals alike.
Our setup near the Grandstand provides the ideal platform to showcase our latest lineup of vehicles from our diverse stores. Every car boasts ample space to accommodate your family's adventures, and some even offer impressive towing capacity for those seeking to journey beyond the ordinary. This year, we proudly unveiled the 2023 Buick Envision, the 2023 Ford Roush, and the 2023 Nissan Altima. All these remarkable vehicles are available for purchase right at the fair.
Each year at the fair, we cherish the opportunity to spread joy by giving away concert tickets for the state fair. We took to Facebook to distribute tickets to all events, engaging our fans in a concert ticket giveaway. We also held an employee concert ticket giveaway, exclusive for all who work for Hertrich. This year’s highlight concert was rising star Lainey Wilson, hosting a sold-out show at the Grandstand on Wednesday, July 26th 2023. Check out some snapshots from our employees attending the concert!
Moreover, our marketing team seizes the chance to connect directly with our cherished community by participating in the fair and distributing exclusive "Buy 3 tires, get the 4th for $1" fans to enthusiastic concertgoers. This annual outing serves as a vivid reminder of the significance of hands-on marketing and the rewards of engaging with our audience in a meaningful way. Our creative approach to marketing fills us with pride, and we eagerly anticipate countless more successful outings at the Delaware State Fair.
At Hertrich Plaza, we brought to the limelight three sensational models from various Hertrich stores. The 2023 Buick Envision, with its family-friendly design and sleek allure, perfectly complements the reputation of a brand that ceaselessly reinvents itself. On the other hand, the rugged 2023 Ford Roush possesses the power to tow whatever work or leisure necessitates, from a lawn mower to a speed boat. Don’t forget the travel-friendly 2023 Nissan Altima, featuring plush leather seats and headrest TV screens, making those family road trips an absolute delight. Each vehicle offers a splendid option for families and adapts effortlessly to meet your unique needs.
We're already looking ahead to the future! Catch us at the fair once again in 2024. Stay tuned to our Facebook and Instagram pages to enter next year's concert giveaway and remain up to date with our exciting events throughout the year.